0845 223 2036
ABOUT US
Central Asset Finance Limited is a provider of lease and asset finance to the SME sector, Government Bodies and international companies. We deliver a personalised and responsive service to our business partners and their customers.
Central Asset Finance Limited provides rental, finance lease and hire purchase products for the financing of a wide range of assets including office equipment, hardware, software, telecoms, printing equipment, waste compaction, cars & commercial vehicles and plant and machinery.
With our knowledge and experience we have a variety of funders available to us and so feel confident we can get your customers the right financial solution.
"Our Customers are Central to Everything We Do"
MEET THE TEAM
Malcolm Parsons
Malcolm started working within the finance arena during the mid 1980’s. He spent a number of years providing financial solutions in the Consumer and Commercial vehicle markets, before moving to Schroder Leasing Limited (which became Siemens Financial Services) part of the global giant Siemens AG.
He was then recruited by GE Commercial Finance, as a Finance Specialist, handling large transactions within the corporate arena. Malcolm has overall responsibility for our funder relationships and also handles complex/large transactions within the UK. He is known in the industry for his innovative approach, providing structured financial solutions to help meet customers’ individual requirements.
Access to decision makers is an important part of the benefits package of working with Central Asset Finance.
Should you wish to discuss anything with Malcolm, drop him an email to malcolm@centralassetfinance.co.uk and he will call you back as a priority.
Julie Brooks
Julie has worked in Sales Aid Finance since 1991.
She has a passion for customer service excellence and has worked in some of the largest financial services organisations in the UK.
In 1996 she moved to Schroder Leasing Limited which became Siemens Financial Services Limited, part of the global giant Siemens AG.
Julie has overall responsibility for the Customer Experience within Central Asset Finance and also controls the company compliance and data protection processes.
She is well known within the industry for her hard work, dedication and “can do” attitude.
Access to decision makers is an important part of the benefits package of working with Central Asset Finance.
Should you wish to discuss anything with Julie, drop her an email to julie@centralassetfinance.co.uk and she will call you back as a priority.
Frank Day
Frank has worked in ‘Sales-aid’ Finance since 1997. He started his career at GE Capital, one of largest financial institutions in the World.
Originally employed within the Vendor Finance Team, he also gained valuable experience in the Commercial Asset Field.
Frank later moved to Siemens Financial Services, as an Account Development Manager, and in 2005 was awarded the prestigious ‘Siemens Account Manager of the Year’ award.
Having worked extensively in the Reprographic, Vending, IT & Telecom Markets, he has overall responsibility for the Dealer Channel at Central Asset Finance.
Frank is known in this industry for his commitment, drive & dedication.
Should you wish to discuss anything with Frank, contact him at frank@centralassetfinance.co.uk, and he will call you back as a priority.
Sue East
Sue started her career in finance when she was 18, working for Citibank as a cashier and processing HP and personal loan applications.
Her sales aid career started in 1979 when she worked for Anglo Leasing Ltd as a Field Sales Team Leader until 1992.
She then moved to Schroder Leasing ltd which became Siemens Financial Services Ltd as an Account Development Manager until 2011.
Sue is well known in the industry for her commitment to deliver exactly what she promises, when she promises it, and her sense of urgency and her high integrity.
Should you wish to discuss anything with Sue, please drop her an email to sue@centralassetfinance.co.uk and she will call you back as a priority.
Roger Kerridge
2012 marks Roger's 20th year working in finance. Having previously spent a number of years in recruitment, Roger joined Wagon Finance Ltd in 1992 which later became First National Motor Finance within the Abbey National Group of companies. He worked his way up to become National Accounts Sales Manager, covering both the prime and sub-prime motor finance sectors.
In 2005 Roger joined Siemens Financial Services Ltd as an Account Development Manager where he won ‘Top Field Sales Performance' in 2007.
With experience in the reprographics, vending, telecoms and I.T. markets, he understands that offering a first-class service to suppliers and their customers is not an option - it is fundamental to building successful, long-term business relationships.
Should you wish to discuss anything with Roger, please drop him an e-mail at roger@centralassetfinance.co.uk and he will call you back as a priority.
WHAT IS LEASING?
Leasing is a well established, tax efficient method of financing a wide variety of capital equipment.
WHO LEASES?
Practically every sector of the British economy takes advantage of leasing. Organisations which lease can be found throughout industry and commerce, in business large and small.